Web landings only
You do not fund a mobile SDK you will not install.
compare
Similar web and app replay alternative
HeyLead Insights vs. Smartlook
A similar Smartlook alternative if you want recordings and heatmaps without paying more every time traffic grows. Website plus mobile app analytics. You pay for an app feature most service businesses never use.
Insights includes the recordings and click maps people buy Smartlook for, at $29, $49, or $79, with a separate view for each site you manage.
9.2
Insights fit
5.6
Smartlook fit
$49
Growth plan
What you buy
Recordings and heatmaps included. One flat price.
HeyLead Insights
RECOMMENDEDReplay + heatmaps + sites
$29 / $49 / $79
Starter: 1 site and 15,000 visits. Growth: 5 sites and 60,000 visits. Scale: 15 sites and 200,000 visits. What Smartlook often sells as extras is already in every Insights plan.
- check_circle Session recordings included
- check_circle Click heatmaps included
- check_circle Multi-site isolation on Growth+
- check_circle Lightweight snippet or GTM
Smartlook
Web and app replay
Paid plans often from about $55/mo
Strong if you need native apps. Over-scoped for marketing sites only.
They do well
- checkWeb and app replay.
- checkEvent-style product analytics.
- checkCrash-adjacent views on some plans.
Where you end up overpaying
- closeApp tax you may not need.
- closeSession pricing.
- closeNot an agency multi-site console.
$29 start
Below typical Smartlook paid entry.
Multi-site
Client isolation included on Growth.
Heatmaps included
Not a separate SKU.
HeyLead Insights vs. Smartlook comparison table
| Capability | HeyLead Insights | Smartlook |
|---|---|---|
| Session replay | check_circleIncluded all plans | warningPlan or usage |
| Click heatmaps | check_circleIncluded all plans | warningVaries |
| Multi-site isolation | check_circle5 sites on Growth | cancelNot agency-first |
| Session volume on ~$49 | check_circle60k / mo Growth | warningUsually less, or usage |
| Lightweight snippet / GTM | check_circleYes | warningVaries |
| Flat $29 / $49 / $79 | check_circleYes | cancelPaid plans often from about $55/mo |
| Agency operator keys | check_circlePer-site | cancelWorkspace / seats |
| Landing-page CRO focus | check_circleDesigned for it | warningweb and app replay |
Scores (9.2 vs 5.6) are HeyLead opinions of agency landing-page fit. Features change. Confirm on the vendor site.
Where Insights pulls away from Smartlook
Replay
HeyLead
94
Smartlook
78
Heatmaps
HeyLead
93
Smartlook
50
Multi-site
HeyLead
92
Smartlook
32
Price clarity
HeyLead
90
Smartlook
40
Agency ops
HeyLead
91
Smartlook
42
Landing focus
HeyLead
93
Smartlook
50
Depth
HeyLead
72
Smartlook
60
Time to value
HeyLead
90
Smartlook
35
HeyLead Insights vs. Smartlook questions
Is HeyLead Insights a Smartlook alternative?expand_more
Yes, if you want a similar or related product focused on landing-page replay and heatmaps. Insights is a Smartlook alternative for agencies and growth teams at $29, $49, or $79/mo.
What is a similar tool to Smartlook?expand_more
People looking for a similar tool to Smartlook, or tools related to Smartlook, usually want session replay and heatmaps. HeyLead Insights is that related job with multi-site isolation included.
How does HeyLead Insights pricing compare to Smartlook?expand_more
Insights is $29 (1 site, 15k sessions), $49 (5 sites, 60k), or $79 (15 sites, 200k). Paid plans often from about $55/mo. Strong if you need native apps. Over-scoped for marketing sites only.
What is included on every Insights plan?expand_more
Session recordings, click heatmaps (color maps of where people click), scroll and engagement context, a small snippet or Google Tag Manager install, and a dashboard. Growth and Scale add separate data for each site and more team seats.
Is HeyLead affiliated with Smartlook?expand_more
No. Independent comparison. We do not use Smartlook logos or screenshots. Charts are original HeyLead illustrations.
Does Insights replace Google Analytics?expand_more
No. Analytics counts your visits. Insights shows you what happened during each visit. Use both.
Will the tracker slow the site?expand_more
The snippet is small and loads in the background, so it should not hold up your pages. Still check your speed scores (Core Web Vitals) after you install it.
Can agencies run many client sites?expand_more
Yes. Growth includes 5 separate sites. Scale includes 15. Each site's data stays apart.
What stacks work?expand_more
Anything that can load a small script: WordPress, static sites, most marketing sites, or Google Tag Manager.
How do we start?expand_more
Contact HeyLead with domains and goals. We set up sites, install the tracker, and walk the first sessions.
When is Smartlook still the better buy?expand_more
A product with an iOS or Android app. Agencies tracking WordPress and static landings.
Are operator-fit scores official reviews?expand_more
No. They are HeyLead opinions of fit for agency landing-page behaviour analytics, based on public product claims.
Starter $29 · Growth $49 · Scale $79
Watch visits. See the clicks. Keep sites separate.
All of that is included. Start at $29 a month.
Start Insights arrow_forwardIndependent comparison disclaimer
This page is an independent comparison published by HeyLead. It is not affiliated with, sponsored by, or endorsed by Smartlook or its owners.
Product names and trademarks belong to their owners and appear here only to identify those products. HeyLead does not use third-party logos, screenshots, or official brand artwork. Charts and scorecards are original HeyLead illustrations.
Feature and pricing notes come from publicly available materials at the time of writing. Vendors change plans. Confirm current details on the vendor site. Operator-fit scores are HeyLead opinions of fit for agency landing-page behaviour analytics, not lab tests or guaranteed results.
Corrections: [email protected].
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