Martin
Founder, strategy and audits
Writes every audit and takes every first call. On your account from day one, running growth for SMEs since 2010.
Many people do not know what an occupational therapist or an exercise physiologist does, so they ask an assistant. The reply explains the role and names a few clinics. We help each of your disciplines be explained and attributed correctly, with plain pages and consistent facts. How an assistant ranks anything remains beyond our control, so no result is promised.
For allied health clinics that want assistants and AI summaries to explain each discipline, age group, funding route and booking method accurately.
Context from how your customers search, compare and book.
Allied health questions often begin with a role rather than a clinic. What does a speech pathologist do? Is an exercise physiologist the same as a physio? Who helps a child with handwriting? Which dietitian works with diabetes? An assistant explains the role first, then names providers. A clinic that explains each service plainly can appear in both parts of the reply.
Each discipline needs its own page. A page that lumps podiatry, speech, occupational therapy and dietetics together answers none of the questions well. A page for each, saying who it helps, what a first appointment involves, which ages are seen and how funding works, gives an assistant a clean passage to quote.
Facts must match. Practitioner names, qualifications, services by discipline, ages seen, funding routes accepted, referral requirements and waiting times should read the same on the website, professional registers, directories and map listing. A clinic that serves older adults or workplace injury clients should say so in plain words.
The limits are firm. Assistants change, replies vary and no clinic can buy a mention. Health advertising rules also apply to service pages, so we describe care and process rather than outcomes. We write careful pages and report what we observe, without any promise about placement.
A clear, repeatable process built around how allied health customers search and decide.
We write the questions people ask about each discipline, such as what a speech pathologist does or who treats toddler feeding problems. We put them to several assistants and AI search tools and record how roles are explained and which clinics are named.
We compare practitioner names, qualifications, services, ages seen, funding routes, referral rules and waiting times across your website, professional registers, directories and listings. Corrections are made where we can, and others are listed for the person holding the login.
Each discipline gets a plain page: what it is, who it helps, what the first appointment involves, which funding routes apply and how to book. A short question section ends each page. Practitioners review the wording so it stays accurate and avoids outcome promises.
Structured data states the clinic, practitioners, disciplines, services and questions in a form machines read. We look for honest mentions from schools, aged care coordinators, workplaces and professional groups, which assistants often cite as supporting evidence.
Every month the same questions go to the assistants again and the replies are compared. A short note says where each discipline is named, what remains wrong and what we are fixing. Errors at sources we cannot edit are flagged for you.
Make your business easier for AI search tools to understand and recommend
The mechanics behind AI Optimization for allied health, explained plainly.
Structured data describes the clinic, each practitioner and each service line separately, so an assistant asked about speech therapy finds speech therapy facts and not a mixed paragraph. Markup is updated when staff, ages seen or funding change.
Headings pose the question and the first sentence answers it, in words a person with no background understands. Terms such as exercise physiology or occupational therapy are defined on first use. Pages load quickly on a phone, where many parents and carers search.
Assistant visits sometimes show in analytics and often do not. We follow what shows, rerun the questions over time and read the findings as hints, not proof. Replies differ between tools, askers and days.
Allied Health AI search setup starts at $500 USD one-time. Repeat checks of what AI tools say about you are scoped separately.
What's included
We ask the main AI tools the questions your customers ask, and note what they say about you and your rivals.
Service, area, hours and credential facts stated plainly on your pages and listings, with the labels machines read.
A short list of gaps found, with the fixes made or handed to your team.
Repeat checks every month or quarter are scoped separately. No one controls AI answers, so results vary. Talk to us for a fit.
Accuracy by discipline comes first. Visibility, if it comes, builds slowly and unevenly.
We run the role questions, record the replies and list errors by discipline. Public details are audited. You and we agree which services to explain first, usually those with the most confusion or the longest gaps.
Corrections spread through registers and directories, and the first discipline pages and referrer page go live with markup. A second run shows whether assistants explain your services more accurately.
Further pages, reviews and mentions build a fuller picture. Some disciplines may be named for some questions and others may not be. We do not promise mentions, and reports show progress and gaps together.
Our team
Martin writes every audit and takes the first call. The same team stays on the account. 160+ businesses since 2010.
Founder, strategy and audits
Writes every audit and takes every first call. On your account from day one, running growth for SMEs since 2010.
Social and app development
Shapes social strategy and builds practical app experiences that turn attention into action.
SEO
Owns technical, local and content SEO so the right buyers find you when demand is highest.
Paid media
Plans and manages paid search and social campaigns around qualified leads.
Analytics
Connects tracking, attribution and reporting so decisions are based on revenue-quality data.
Design
Creates clear brand and conversion-focused design across landing pages, campaigns and product experiences.
Certified and experienced
Verified platform knowledge, 25+ years of hands-on experience, and an operating track record since 2010.
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