Magento and Woo

Magento and WooCommerce speed work that protects catalog pages

Category and product URLs are where ads and search land. Huge galleries, uncached PHP, and a host billed like enterprise for a mid-size catalog are the usual pattern. We fix server response time, images, and caching without moving platforms unless you ask for one.

The Magento / WooCommerce performance audit is free. Typical website hosting is $150 to $500 a year. That is their invoice. When the public site does not need that host, you save up to $500 a year.

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The audit

Free · $0

Your speed test scores and the yearly hosting cost, at no charge.

Typical hosting

$150-$500/yr

What website hosting usually costs. Their bill, not ours.

You can save

Up to $500/yr

When the paid server behind your live site can go to $0 (pages plus a form).

Any CMS

Keep your stack

We start on Magento / WooCommerce. No forced rebuild.

You pay now

$150-$500/year

Typical website hosting. WordPress cPanel, Wix, Webflow, or a small VPS.

Live site after

$0 origin

Pages plus a form, served from servers close to your visitors. Mail and checkout stay where they belong.

You save

Up to $500/year

Every year the public site no longer needs that host.

Why speed is worth it

Not just a cheaper host. More of the traffic you already have.

Catalog URLs are where ads and search land. A slow category page loses shoppers before they see a price. Speed means more items added to the cart, not a nicer theme.

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Better conversion rates

A few extra seconds on a phone is enough for a form, demo, or purchase to never happen. Faster loading of the main content (called LCP) and a page that does not jump around give your offer a chance to be read and clicked.

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Lower bounce rates

If the first screen takes 6 to 8 seconds, many phone visitors leave before they see anything, and you never get a chance to win them back. Cut that wait and you keep more of the traffic you already paid for.

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More engagement

Visitors tend to stay longer, scroll further, and open a second page when the site works in the first two seconds. People who can tap, tap.

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Ads you already buy work harder

Google Ads and Meta charge you for the click either way. A faster landing page means more of those clicks turn into leads, instead of going straight back to the search results or the feed.

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Search keeps the ranking you paid for

Core Web Vitals (Google's speed and stability checks) are one of the signals Google uses to rank pages. A fast, steady page is easier for Google to read and less likely to lose the click after it ranks.

savings

Plus the yearly hosting cut

Typical website hosting is $150 to $500 a year. When the public site is pages plus a form, origin can go to $0. Save up to $500 a year on top of the conversion work.

Keep more of the clicks you buy

Paid visitors stop leaving while the page is still blank.

More forms and carts complete

Your offer is on screen while the visitor still wants it.

People stay long enough to read

Visitors scroll and open a second page instead of hitting the back button.

Proof you can screenshot

Test scores on the same pages, plus the bounce rate and conversions you already see in Google Analytics.

What slows Magento / WooCommerce

The usual drag on Magento / WooCommerce sites

speed

Unsized product images and multiple galleries per SKU.

image

Category pages that are not cached, so every visit makes the server rebuild them.

javascript

Extensions and Woo plugins that add code to checkout and category pages.

cloud_off

Admin and storefront sharing one overloaded server.

How we help

Magento / WooCommerce speed work we actually do

1

Image pipeline: modern formats, consistent sizes, lazy below the fold.

2

Full page cache, Varnish or equivalent, and a CDN in front of catalog HTML.

3

Check the scripts on category pages, product pages, and checkout. Keep payments, drop the extras.

4

Hosting: typical catalog hosting we see is $150 to $500 a year. Checkout still needs PHP. We say when cache beats a bigger invoice.

Magento / WooCommerce specifics

Built for this platform, not a generic speed plugin

Catalog first

PLP and PDP are where ads land. Cache anonymous HTML. Size galleries. Keep checkout.

Magento cache

Full-page caching (Varnish or built-in) that knows which store each page belongs to, with background jobs kept off the servers that show pages to visitors.

Woo cache

Page cache that knows the cart cookie. Thumbnail sizes that match the grid.

Yearly hosting

Typical catalog hosting we see is $150 to $500 a year. Checkout still needs PHP. Speed and cache often save more in ads than a bigger box.

How a job runs

Four steps. Faster pages, more of the clicks you already pay for.

01

Free audit

Send the URL. In about 48 hours you get lab scores, bounce risk on the URLs ads hit, what you pay the host, and what to cut. $0.

02

Fix in staging

Images, scripts, cache, and the cheap cuts first. You preview. Nothing is live until you say so.

03

Prove it

Mobile and desktop PageSpeed on the same URLs. Then you compare bounce and conversions in the analytics you already have.

04

Cut the yearly bill

If the public site is pages plus a form, live-site origin can go to $0. Save up to $500 a year. Mail stays until you cancel.

Questions

Magento / WooCommerce performance FAQs

Is the catalog audit free?expand_more
Yes. $0. Typical hosting we see is $150 to $500 a year.
Will checkout break?expand_more
Checkout stays. We test cart and payment after every script change.
How much can we save?expand_more
Catalog hosting in this range is $150 to $500 a year. Checkout still needs PHP. Cache and images often save more in ads than a bigger box.
Hyva required?expand_more
No. We start with cache and images on the theme you have.
Multistore?expand_more
Yes. Store codes stay. Cache keys stay store-aware.
How long?expand_more
Cache and images: days to a couple of weeks on a large catalog.
Does speed actually lift conversions and cut bounce?expand_more
Speed does not rewrite a weak offer. It stops the offer from dying in the first seconds. Faster loading of the main content (LCP) and less page freezing (TBT) usually mean fewer people leave and more forms, calls, or purchases from the same traffic. We show lab scores. You watch bounce and conversions in GA4. We do not invent a lift percentage.

Send the Magento / WooCommerce URL. The audit is free.

$0 to see lab scores, bounce risk on the URLs ads hit, and the $150 to $500 a year hosting line. Then conversions, engagement, and up to $500 a year back when origin can go to $0.

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Our team

The same people on the audit and on the work

Martin writes every audit and takes the first call. The same team stays on the account. 160+ businesses since 2010.

Martin, Founder, strategy and audits

Martin

Founder, strategy and audits

Writes every audit and takes every first call. On your account from day one, running growth for SMEs since 2010.

Yoana, Social and app development

Yoana

Social and app development

Shapes social strategy and builds practical app experiences that turn attention into action.

Mike, SEO

Mike

SEO

Owns technical, local and content SEO so the right buyers find you when demand is highest.

Robert, Paid media

Robert

Paid media

Plans and manages paid search and social campaigns around qualified leads.

Elmer, Analytics

Elmer

Analytics

Connects tracking, attribution and reporting so decisions are based on revenue-quality data.

Dino, Design

Dino

Design

Creates clear brand and conversion-focused design across landing pages, campaigns and product experiences.

Certified and experienced

Certified where it matters. Accountable for the outcome.

Verified platform knowledge, 25+ years of hands-on experience, and an operating track record since 2010.

Google AdsCertified
Google AnalyticsCertified
Google Tag ManagerCertified
Operating since 2010Proven experience