Martin
Founder, strategy and audits
Writes every audit and takes every first call. On your account from day one, running growth for SMEs since 2010.
SEM for Chinese Medicine and Qigong
Google Ads for Chinese Medicine
A person with a stiff neck or a sleepless month types acupuncture near me and picks one of the first few clinics. Paid search puts yours there, sends them to a calm booking page and counts the result. We build and run it for acupuncture, herbal care and qigong, and we do not promise patient numbers.
For acupuncture and Chinese medicine clinics and qigong teachers who want paid search that fills treatment slots and class places, with careful wording and clear costs.
Why paid search suits a Chinese medicine practice
Context from how your customers search, compare and book.
Treatment rooms have a fixed number of slots, and a quiet midweek morning costs the same rent as a full Saturday. Paid search lets you point demand at the gaps. If Tuesday and Thursday mornings are empty, ads can focus on people searching during those windows, in the area close enough to arrive.
Search terms show what people want. Acupuncture near me and acupuncturist accepting new patients are ready to book. Acupuncture for sciatica or for stress are exploring a specific complaint. Qigong classes for beginners and tai chi near me look for a group. Each deserves its own ads and page, and they should not share a budget by accident.
Wasted clicks are common in this field. Students looking for course fees, people wanting the history of the tradition, suppliers of needles or herbs, and job seekers all search similar words. We exclude them from the start and read the real search terms every week so your budget goes to people who might come.
Wording is restricted for health. Ads should not claim a cure or imply that you can treat a named disease. They name the service, the area and the next step. Platform rules on health advertising apply, and we write inside them. You approve every ad before it runs, and any claim stays yours to defend.
Who this paid search is for
groups Customer segments
- person Clinics with open weekday treatment slots that need steady new patients
- person Qigong and tai chi teachers filling a new term or a trial class
- person Practitioners launching herbal consultations or a new treatment such as cupping
- person Retreat and workshop hosts who need sign-ups before a fixed date
psychology What drives their decision
- check_circle Ads that match the exact treatment or class searched
- check_circle A booking page showing price, length and first-visit details
- check_circle Call handling that answers within the working day
- check_circle Budget set against empty slots
How we deliver SEM
A clear, repeatable process built around how chinese medicine and qigong customers search and decide.
1
Slot and class brief
We start with your timetable: which treatment slots are open, which classes have space and which months run quiet. We list services you want to grow and those you do not. This tells us how many campaigns to build and when to turn them up or down.
2
Campaigns by service
Acupuncture, herbal consultations, cupping and massage, qigong classes, and one-off workshops each get their own campaign. Keeping them separate means a qigong sign-up does not drain a treatment budget, and one service can be paused without touching the rest.
3
Keywords and negatives
We choose searches that show intent to visit: near me, accepting new patients, named treatments, class levels. We exclude course, training, free, history, supplier and job searches. Each week we read the search terms and add new exclusions, so the list keeps improving.
4
Ads and booking pages
Ads state the service, area and a plain next step. Each sends visitors to a matching page with price, length, what to wear and a booking button. Pages avoid cure language and explain the first visit in a calm voice. You approve every ad and page.
5
Tracking and budget review
We count calls, booking clicks and class sign-ups as results. Each month we compare cost per booking by service and move money toward what fills your slots. If you share which visits became regular patients, we report on that too.
query_stats
What Chinese Medicine and Qigong SEM includes
Reach people who are ready to book on Google, without paying for clicks that never turn into customers
- check_circle Timetable-based campaign plan
- check_circle Ads written and approved with you
- check_circle Booking page for each service
- check_circle Weekly search-term cleanup
- check_circle Monthly report in plain language
What you can expect
- verified Ads appear for the treatments and classes you actually offer
- verified Open midweek slots receive attention without paying for crowded times
- verified Visitors land on a page for the service they searched
- verified Searches for training, suppliers and history stop using your budget
- verified Calls, forms and bookings are tied to the ad that produced them
- verified You see cost per booking for each service, not just clicks
Deliverables you receive
inventory_2 Separate campaigns for acupuncture, herbal consultations, cupping and massage, classes and events
inventory_2 Keyword lists with negative terms covering courses, training, suppliers and job searches
inventory_2 Ad text for each service, approved by you before it runs
inventory_2 Booking pages for each campaign with price, length and first-visit information
inventory_2 Call and booking tracking showing cost per request for each service
inventory_2 Monthly budget advice tied to open slots and the class calendar
Technical approach
The mechanics behind SEM for chinese medicine and qigong, explained plainly.
Radius and schedule settings
People rarely travel far for a weekly session. We set a tight radius around the clinic, widen it for a retreat and show ads mainly during the hours you can answer calls. A missed call is a wasted click, so ads dim when no one is there.
Conversion definitions
A click means little. We count a tapped phone number, a completed form or a booking-tool confirmation as a result, and keep them in separate columns. That shows whether patients prefer to call or to book online, and which ads bring the better kind of request.
Event and class timing
Retreat and workshop ads run for a defined window, with budget rising as the date nears and ending when places sell out. Class ads follow the term calendar. When a class is full, we pause it so no one clicks through to a closed booking page.
Marketing from $500 USD a month
Month to month, no commitment. One fee covers the pages, the search and ad work and the tracking. Ad spend is separate and stays in your own accounts.
Starting at
$500 USD per month
Free to cancel with 1 month's notice. Tell us what you sell and where. We come back with what the first month would fix.
Get a Free AuditWhat $500 a month covers
Pages
IncludedPages built around the searches your buyers actually type.
Search and ads
IncludedSearch and ads aimed at people ready to inquire.
Tracking
IncludedCalls, forms and bookings tagged to the search, ad or page behind them.
What to expect from Google Ads
Paid search can start fast, but the first weeks teach us which searches suit your practice.
Days 1 to 14
Campaigns are built, ads and pages approved and tracking tested with real calls. Spend starts modestly. We read the search terms daily and add exclusions as odd ones appear.
Weeks 3 to 8
First bookings arrive and patterns show: which treatments draw calls, which times of day work, which page keeps visitors reading. We move money toward searches that fill slots and cut the rest.
Months 3 to 6 and beyond
The account settles around your timetable. We add campaigns for new services or events when you are ready. Results depend on competition and how quickly you reply, and we do not promise patient numbers.
Other Chinese Medicine and Qigong marketing services
search SEO for Chinese Medicine and Qigong arrow_forward ads_click Meta Ads for Chinese Medicine and Qigong arrow_forward web Web Design for Chinese Medicine and Qigong arrow_forward monitoring Analytics for Chinese Medicine and Qigong arrow_forward handshake CRM Integration for Chinese Medicine and Qigong arrow_forward psychology AI Optimization for Chinese Medicine and Qigong arrow_forward
Our team
The same people on the audit and on the work
Martin writes every audit and takes the first call. The same team stays on the account. 160+ businesses since 2010.
Yoana
Social and app development
Shapes social strategy and builds practical app experiences that turn attention into action.
Mike
SEO
Owns technical, local and content SEO so the right buyers find you when demand is highest.
Robert
Paid media
Plans and manages paid search and social campaigns around qualified leads.
Elmer
Analytics
Connects tracking, attribution and reporting so decisions are based on revenue-quality data.
Dino
Design
Creates clear brand and conversion-focused design across landing pages, campaigns and product experiences.
Certified and experienced
Certified where it matters. Accountable for the outcome.
Verified platform knowledge, 25+ years of hands-on experience, and an operating track record since 2010.
Google AdsCertified
✓Google AnalyticsCertified
✓Google Tag ManagerCertified
✓Operating since 2010Proven experience
✓Frequently Asked Questions
How much should a Chinese medicine clinic spend on ads? expand_more
It depends on your area, your slots and how fast you can reply. We start small, watch the real searches and raise spend only when requests suit you. We do not set a number before seeing the account.
Can Google Ads work for qigong classes? expand_more
Yes, if the class has a clear level, schedule and a trial option. We run separate qigong campaigns around terms like beginners and gentle movement, with a page that lists times and how to join. They run for a term and pause when full.
Can I advertise acupuncture for a specific complaint? expand_more
In Chinese medicine ads you can name the service, such as acupuncture for neck and shoulder tension, but ads must not promise relief or imply a cure. We write careful, descriptive text. Platform rules on health claims apply, and you approve each ad.
What if I only see patients two days a week? expand_more
We set ad hours and budget to match, so ads run when you can answer and booking pages show only your real days. A small Chinese medicine practice can run a modest account well. Spending to fit your schedule beats spending to be everywhere.
Do you answer calls or take bookings for us? expand_more
No. You or your reception answer, since bookings and health questions stay with you. We set up tracking, recommend a response target and show where slow replies cost you patients.
Why not send ads to my homepage? expand_more
A homepage tries to speak to everyone. A person searching for acupuncture for a bad back or a qigong beginners class wants a page about exactly that. Matching the page to the search is one of the easiest ways to lower the cost of a booking.
How do you report without patient details? expand_more
Reports show counts of calls, bookings and sign-ups by campaign and cost, never names or message text. If you tell us how many became regular patients, we include that. Health information never enters the reports.
Ready to get more from Chinese Medicine and Qigong SEM?
Get a free audit and we will show you where you are losing inquiries today.
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