Seller and valuation enquiries
Owners of landed houses and prime condos asking what a home is worth. These take patience, so the page shows recent work you can prove and a named agent, not a discount.
A bungalow owner near Sixth Avenue will often read three agent sites before calling one, so yours has to hold up.
Bukit Timah property work is a small map of landed homes and prime condos with high-value deals. HeyLead generates enquiries for agents, landlords, property managers and maintenance firms from Holland to Beauty World. Each page shows your CEA registration, the estates you cover and one clear offer. Enquiries come by WhatsApp or a short form, and we report the instructions you sign in S$, not clicks. Ask for a free audit.
What we do
Six pieces of lead generation work, each tied to a desk in the Holland to Beauty World stretch. Start with the one that fixes your slowest desk.
Buys owner and landlord searches estate by estate, from Holland to Beauty World. Blocked words keep portal shoppers and renters from using up a seller budget.
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Builds estate and service pages with transaction detail, CEA registration and a tidy Google Business Profile, so a second look at your site backs up the referral.
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Shows valuation and landlord offers to people who visited before or match a customer list you supply, instead of the whole of Singapore.
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One offer per page, tested on a phone, with WhatsApp and a short form so a seller can reach the right person in a tap.
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Counts calls, WhatsApp opens and form fills against instructions and managed units, so reports reflect signed work instead of traffic.
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Sends each enquiry to the sales, lettings, management or maintenance desk with a timestamp, so slow replies are visible and fixable.
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Lead generation
Not portal browsers. Seller, landlord, tenancy and maintenance enquiries from the estates you can staff, beginning with Holland and Sixth Avenue.
Owners of landed houses and prime condos asking what a home is worth. These take patience, so the page shows recent work you can prove and a named agent, not a discount.
Landlords and condo committees choosing who runs tenancies and upkeep. The form says management, so leasing-only agents do not receive it and the wrong desk is never bothered.
Tenant and landlord matches for condos around Holland and Beauty World, kept apart from HDB-town rental volume and handled by the desk that leases, with its own tracking.
Roof, drain, garden and common-area jobs for landed owners and managing agents. These stay separate from any agent instruction so response time can be judged on its own.
Who we work with
Property agents registered with CEA who work Holland, Sixth Avenue and the landed streets running off Bukit Timah Road.
Property managers who look after landed houses for owners who are away, and condos for landlords around Holland and Beauty World.
Landlords with prime condos or bungalows who want a reputable manager, not a portal listing, and will not run an HDB-town campaign.
Property maintenance operators handling roofs, drains, gardens and condo common-area upkeep across the Bukit Timah area.
The local picture
Your market
Bukit Timah property is a small map with high-value deals. Landed houses sit on the quiet roads around Sixth Avenue and King Albert Park, some in designated Good Class Bungalow areas, while condos run from Holland Road up to Beauty World and beyond.
Sellers here are rarely in a rush. They compare agents on reputation, past transactions and how a site reads on a phone. PropertyGuru and 99.co are where shoppers browse listings, and that is a contest you will not win.
The HDB resale portal is the wrong place for this stock altogether. Agents must follow CEA rules on how they advertise, so every agent page needs registration details and only a track record you can prove.
Managed condos add a second audience: the management councils and landlords who choose a managing agent.
Your customers
Sellers type an estate and a role: Holland property agent, King Albert Park landed home valuation, Bukit Timah condo landlord services. A good lead is a named owner or landlord asking about a specific address or unit type, ideally on WhatsApp.
We do not chase broad searches such as condo for sale, which only listing sites can win. Property managers need a different set of searches, built around tenancy handling, managed units and management council work.
Maintenance firms get found when a roof leaks or a drain backs up after a storm, so those searches need speed and a clear promise of a call back.
We report instructions signed, managed units added and maintenance jobs booked, split by estate and shown in S$.
Our approach
Each offer gets one page: a seller valuation, a landlord tenancy review, a managing agent enquiry or a maintenance call-out. Google Ads buys the searches around Holland, Sixth Avenue and King Albert Park where an owner is ready to choose.
SEO builds estate pages with transaction detail your team can defend, and tidies your Google Business Profile (your listing on Google Maps). Meta ads show valuation and landlord offers to people who have visited before.
Tracking counts WhatsApp opens, form fills and calls, and routing sends each enquiry straight to the right desk so nothing sits unread overnight. We report cost per instruction, per managed unit and per maintenance job, never one blended cost per enquiry.
Building stock
Landed and prime condos, not HDB volume
Listing sites in this market
PropertyGuru, 99.co, HDB resale portal
Licences you show on your page
CEA for agents
Common mistakes
Sales, lettings, management and maintenance rarely cover the same streets. A single Bukit Timah circle sends a Clementi-side condo owner to a desk that only works Holland and King Albert Park. Split the area by desk, then check who can reply the same day.
PropertyGuru and 99.co will keep the listing shoppers. Paying to compete for them buys curiosity, not instructions. The owners you want are still choosing an agent and searching for a name they can trust, so put the budget where an owner is choosing, not browsing.
Prime sellers ask for evidence. Claims without CEA registration, recent transactions or a named person on the page fail the second look. Show what you can stand behind and leave the rest out. A short, honest page beats a long, vague one.
How it works
List which desk covers which estate, from Holland to Beauty World. Sellers, landlords, managed units and maintenance each get their own campaign, and any street the team cannot reach stays off.
Each page carries one call to action, CEA registration wherever an agent is named, and the estate in the headline. We test the forms on a phone before any money is spent.
Google Ads goes live first on narrow estate searches. SEO pages and your Google Business Profile follow. Meta ads start once there are past visitors to show ads to, and a valuation or tenancy offer worth showing.
Monthly numbers in S$ by estate: instructions won, managed units added, maintenance jobs booked. An enquiry that lands on the wrong desk is counted as wrong, not hidden in an average.
Searches
These are the searches your pages and ads are built around, and what each person is trying to do.
| They search | What they want |
|---|---|
| Bukit Timah landed property agent | Owner or buyer looking for landed specialists |
| Holland Village condo property manager | Landlord who needs a manager, not a portal |
| Sixth Avenue landed house valuation | Seller checking value before choosing an agent |
| Bukit Timah property maintenance | Owner or manager after roof, drain or common-area repairs |
| Beauty World condo landlord services | Landlord comparing managers for a prime unit |
Niches
Google Maps
Live Google Map. Tap a region to open its page.
Testimonials from HeyLead clients
HeyLead was able to quickly bring structure and order to our Search Engine Marketing campaigns. Their methodical approach turned around our SEM performance and allowed us to demonstrate the ROI from the programs. They brought innovations to the table that increased the visibility of the online journeys our prospects and customers were taking.
Paul Liddiatt
Chief Marketing Officer, NewBook
I've worked with HeyLead for over a decade. There is no one else I'd trust with lead generation and IT. I've tried others, to my detriment. If you want someone who is dedicated and trustworthy, you couldn't pick someone better.
Andrew Woodruff
CEO, Woodruff Property Management
Month to month, no commitment. One fee covers the pages, the search and ad work and the tracking. Ad spend is separate and stays in your own accounts.
Starting at
$500 USD per month
Free to cancel with 1 month's notice. Tell us what you sell and where. We come back with what the first month would fix.
Get a Free AuditWhat $500 a month covers
Pages built around the searches your buyers actually type.
Search and ads aimed at people ready to enquire.
Calls, forms and bookings tagged to the search, ad or page behind them.
Our team
Martin writes every audit and takes the first call. The same team stays on the account. 160+ businesses since 2010.
Founder, strategy and audits
Writes every audit and takes every first call. On your account from day one, running growth for SMEs since 2010.
Social and app development
Shapes social strategy and builds practical app experiences that turn attention into action.
SEO
Owns technical, local and content SEO so the right buyers find you when demand is highest.
Paid media
Plans and manages paid search and social campaigns around qualified leads.
Analytics
Connects tracking, attribution and reporting so decisions are based on revenue-quality data.
Design
Creates clear brand and conversion-focused design across landing pages, campaigns and product experiences.
Certified and experienced
Verified platform knowledge, 25+ years of hands-on experience, and an operating track record since 2010.
FAQs
Direct answers on lead types, methods, coverage and how we judge a good enquiry around Holland and Sixth Avenue.
Seller, landlord, managed-unit and maintenance enquiries that a desk can work around Holland, Sixth Avenue and King Albert Park. We do not sell listing shoppers as the product. Each type gets its own capture path, so a valuation request never lands in the maintenance inbox.
Google Ads for searches from people ready to choose, SEO for estate and service pages, Meta ads for showing offers to past visitors, and landing pages with one purpose each. Tracking covers calls, WhatsApp and forms, and routing is added when reply speed is the weak point. CEA details appear wherever an agent is named.
Those portals list properties and sell exposure to shoppers. HeyLead builds the channel you own beside them: search, pages and ads that bring a seller, landlord or condo management council straight to you. We do not try to replace a portal.
By what your desk signs, not what the form collects. We track cost per instruction, per managed unit and per maintenance job, split by estate. A cheap enquiry from the wrong stock or the wrong area counts as a miss.
Private and landed. HDB volume work belongs in the heartland estates and is set up separately. Mixing it into a Bukit Timah campaign waters down both.
Logins for your website and Google Business Profile, plus any Google Ads account you already run. Without them we open new ones with you. We also need the estates you serve, your CEA or other registration details, and how many new instructions or jobs your team can take on each month.
No. HeyLead is an online team, so there is no Bukit Timah desk or office to visit. We work with you by phone, video or WhatsApp, and coverage means the estates your own team can serve.
Other pages for this city.