Static and Jamstack

Static and Jamstack performance when hosting is already cheapfor the UK

Built for UK owner-led businesses competing in British search. Pages, Netlify, and GitHub already drop the server bill. Sites still fail PageSpeed on fat JS, fonts, and images. We fix the build and the assets. If leftover hosting still sits at £150 to £500 a year, we cut that too.

The Static / Jamstack performance audit is free. Typical website hosting is £150 to £500 a year. That is their invoice. When the public site does not need that host, you save up to £500 a year in the UK.

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The audit

Free · $0

Your speed test scores and the yearly hosting cost, at no charge in the UK.

Typical hosting

$150-$500/yr

What website hosting usually costs. Their bill, not ours in the UK.

You can save

Up to $500/yr

When the paid server behind your live site can go to £0 (pages plus a form) in the UK.

Any CMS

Keep your stack

We start on Static / Jamstack. No forced rebuild.

You pay now

$150-$500/year

Typical website hosting. WordPress cPanel, Wix, Webflow, or a small VPS in the UK.

Live site after

$0 origin

Pages plus a form, served from servers close to your visitors. Mail and checkout stay where they belong in the UK.

You save

Up to $500/year

Every year the public site no longer needs that host in the UK.

Why speed is worth it

Not just a cheaper host. More of the traffic you already have in the UK.

A static site can still be a page nobody waits for. Heavy scripts and late images drive readers away just like a slow PHP host in the UK.

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Better conversion rates

A few extra seconds on a phone is enough for a form, demo, or purchase to never happen. Faster loading of the main content (called LCP) and a page that does not jump around give your offer a chance to be read and clicked in the UK.

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Lower bounce rates

If the first screen takes 6 to 8 seconds, many phone visitors leave before they see anything, and you never get a chance to win them back. Cut that wait and you keep more of the traffic you already paid for in the UK.

touch_app

More engagement

Visitors tend to stay longer, scroll further, and open a second page when the site works in the first two seconds. People who can tap, tap in the UK.

ads_click

Ads you already buy work harder

Google Ads and Meta charge you for the click either way. A faster landing page means more of those clicks turn into leads, instead of going straight back to the search results or the feed in the UK.

search

Search keeps the ranking you paid for

Core Web Vitals (Google's speed and stability checks) are one of the signals Google uses to rank pages. A fast, steady page is easier for Google to read and less likely to lose the click after it ranks in the UK.

savings

Plus the yearly hosting cut

Typical website hosting is £150 to £500 a year. When the public site is pages plus a form, origin can go to £0. Save up to £500 a year on top of the conversion work in the UK.

Keep more of the clicks you buy

Paid visitors stop leaving while the page is still blank in the UK.

More forms and carts complete

Your offer is on screen while the visitor still wants it in the UK.

People stay long enough to read

Visitors scroll and open a second page instead of hitting the back button in the UK.

Proof you can screenshot

Test scores on the same pages, plus the bounce rate and conversions you already see in Google Analytics in the UK.

What slows Static / Jamstack

The usual drag on Static / Jamstack sites

speed

Heavy scripts for pages that should be plain HTML in the UK.

image

Unoptimized images committed to the repo.

javascript

Four font files that make the text jump when they load in the UK.

cloud_off

Preview and function invocations that should be cache hits in the UK.

How we help

Static / Jamstack speed work we actually do

1

Plain HTML first, with less script work on marketing pages in the UK.

2

Build-time image pipeline and long cache on hashed assets in the UK.

3

Load only the font the first screen needs, and load it early in the UK.

4

Headers, redirects, and a single domain. Forms via a small function, not a PHP host in the UK.

Static / Jamstack specifics

Built for this platform, not a generic speed plugin in the UK

HTML first

Interactive parts only where a page needs them. Articles should not load a whole design system in the UK.

Images in CI

Make the WebP images once when the site is built. Do not pay an image service on every view in the UK.

Functions for forms

Not a function on every pageview. Preview stays dynamic. Production cache stays strict in the UK.

Yearly hosting

Static should often already be cheap. Typical leftover hosting we still see is £150 to £500 a year when bandwidth and functions run hot. We bring that down in the UK.

How a job runs

Four steps. Faster pages, more of the clicks you already pay for in the UK.

01

Free audit

Send the URL. In about 48 hours you get lab scores, bounce risk on the URLs ads hit, what you pay the host, and what to cut. £0 in the UK.

02

Fix in staging

Images, scripts, cache, and the cheap cuts first. You preview. Nothing is live until you say so in the UK.

03

Prove it

Mobile and desktop PageSpeed on the same URLs. Then you compare bounce and conversions in the analytics you already have in the UK.

04

Cut the yearly bill

If the public site is pages plus a form, live-site origin can go to £0. Save up to £500 a year. Mail stays until you cancel in the UK.

Questions

Static / Jamstack performance FAQs

Is the audit free?expand_more
Yes. £0. Many static sites should already be cheap to host in the UK.
We already use Cloudflare Pages.expand_more
Good. Then the job is assets, JS, and headers, not a new host in the UK.
How much can we save?expand_more
If functions and bandwidth pushed you into the £150 to £500 a year band, we cut that. HTML at the edge should not cost like an app in the UK.
Astro, Next, Eleventy?expand_more
Yes. We work in the repo you have.
Preview URLs?expand_more
They stay dynamic. Production cache stays strict in the UK.
Rollback?expand_more
Git revert. Preview then production.
Does speed actually lift conversions and cut bounce?expand_more
Speed does not rewrite a weak offer. It stops the offer from dying in the first seconds. Faster loading of the main content (LCP) and less page freezing (TBT) usually mean fewer people leave and more forms, calls, or purchases from the same traffic. We show lab scores. You watch bounce and conversions in GA4. We do not invent a lift percentage in the UK.

Send the Static / Jamstack URL. The audit is free in the UK.

£0 to see lab scores, bounce risk on the URLs ads hit, and the £150 to £500 a year hosting line. Then conversions, engagement, and up to £500 a year back when origin can go to £0 in the UK.

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Our team

The same people on the audit and on the work

Martin writes every audit and takes the first call. The same team stays on the account. 160+ businesses since 2010 in the UK.

Martin, Founder, strategy and audits in the UK

Martin

Founder, strategy and audits

Writes every audit and takes every first call. On your account from day one, running growth for SMEs since 2010 in the UK.

Yoana, Social and app development in the UK

Yoana

Social and app development

Shapes social strategy and builds practical app experiences that turn attention into action in the UK.

Mike, SEO in the UK

Mike

SEO

Owns technical, local and content SEO so the right buyers find you when demand is highest in the UK.

Robert, Paid media in the UK

Robert

Paid media

Plans and manages paid search and social campaigns around qualified leads in the UK.

Elmer, Analytics in the UK

Elmer

Analytics

Connects tracking, attribution and reporting so decisions are based on revenue-quality data in the UK.

Dino, Design in the UK

Dino

Design

Creates clear brand and conversion-focused design across landing pages, campaigns and product experiences in the UK.

Certified and experienced

Certified where it matters. Accountable for the outcome in the UK.

Verified platform knowledge, 25+ years of hands-on experience, and an operating track record since 2010 in the UK.

Google AdsCertified
Google AnalyticsCertified
Google Tag ManagerCertified
Operating since 2010Proven experience