The audit
Free · $0
Your speed test scores and the yearly hosting cost, at no charge in the UK.
Shopify performance
Shopify page speed work that also trims app and plan wastefor the UK
Built for UK owner-led businesses competing in British search. Shopify already puts images on a CDN. The drag is app scripts, theme liquid, and extra apps you pay for every month. We work inside Online Store 2.0. We do not pretend you can host checkout somewhere else.
The Shopify performance audit is free. Typical website hosting is £150 to £500 a year. That is their invoice. When the public site does not need that host, you save up to £500 a year in the UK.
Get a free website performance audit arrow_forwardTypical hosting
$150-$500/yr
What website hosting usually costs. Their bill, not ours in the UK.
You can save
Up to $500/yr
When the paid server behind your live site can go to £0 (pages plus a form) in the UK.
Any CMS
Keep your stack
We start on Shopify. No forced rebuild.
You pay now
$150-$500/year
Typical website hosting. WordPress cPanel, Wix, Webflow, or a small VPS in the UK.
Live site after
$0 origin
Pages plus a form, served from servers close to your visitors. Mail and checkout stay where they belong in the UK.
You save
Up to $500/year
Every year the public site no longer needs that host in the UK.
Why speed is worth it
Not just a cheaper host. More of the traffic you already have in the UK.
Shopify shoppers who wait on a heavy product page leave before they add to cart. Speed helps sell products. It is not a vanity score in the UK.
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Better conversion rates
A few extra seconds on a phone is enough for a form, demo, or purchase to never happen. Faster loading of the main content (called LCP) and a page that does not jump around give your offer a chance to be read and clicked in the UK.
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Lower bounce rates
If the first screen takes 6 to 8 seconds, many phone visitors leave before they see anything, and you never get a chance to win them back. Cut that wait and you keep more of the traffic you already paid for in the UK.
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More engagement
Visitors tend to stay longer, scroll further, and open a second page when the site works in the first two seconds. People who can tap, tap in the UK.
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Ads you already buy work harder
Google Ads and Meta charge you for the click either way. A faster landing page means more of those clicks turn into leads, instead of going straight back to the search results or the feed in the UK.
search
Search keeps the ranking you paid for
Core Web Vitals (Google's speed and stability checks) are one of the signals Google uses to rank pages. A fast, steady page is easier for Google to read and less likely to lose the click after it ranks in the UK.
savings
Plus the yearly hosting cut
Typical website hosting is £150 to £500 a year. When the public site is pages plus a form, origin can go to £0. Save up to £500 a year on top of the conversion work in the UK.
Keep more of the clicks you buy
Paid visitors stop leaving while the page is still blank in the UK.
More forms and carts complete
Your offer is on screen while the visitor still wants it in the UK.
People stay long enough to read
Visitors scroll and open a second page instead of hitting the back button in the UK.
Proof you can screenshot
Test scores on the same pages, plus the bounce rate and conversions you already see in Google Analytics in the UK.
What slows Shopify
The usual drag on Shopify sites
speed
Apps loading their code on every product and collection page in the UK.
image
Older apps built into the theme instead of newer app blocks, so their code always loads in the UK.
javascript
Uncompressed video in the hero, huge PNG badges, four webfonts in the UK.
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Third-party review, upsell, and tracking apps all competing to load at once in the UK.
How we help
Shopify speed work we actually do
1
Theme code: load each app only on the pages where it earns its keep in the UK.
2
Shopify's image network with the right sizes for each screen, and the main image loaded first in the UK.
3
Delay scripts that checkout does not need. Keep your tracking pixels, but not in the first second in the UK.
4
App audit: what you pay £20-80/mo each for vs what the theme can do in the UK.
Shopify specifics
Built for this platform, not a generic speed plugin in the UK
Apps, not hosting
Checkout stays on Shopify. Speed is theme, apps, and images. App scripts on every collection page are the usual reason the main content loads late in the UK.
Online Store 2.0
App blocks on the templates that convert. Not leftovers in theme.liquid from 2019 in the UK.
What you still pay
You still pay Shopify. Typical site hosting we see is £150 to £500 a year. Extra paid apps are separate. We list which apps only slow PDP in the UK.
Rollback
Duplicate theme, publish, revert. Checkout never moves in the UK.
How a job runs
Four steps. Faster pages, more of the clicks you already pay for in the UK.
01
Free audit
Send the URL. In about 48 hours you get lab scores, bounce risk on the URLs ads hit, what you pay the host, and what to cut. £0 in the UK.
02
Fix in staging
Images, scripts, cache, and the cheap cuts first. You preview. Nothing is live until you say so in the UK.
03
Prove it
Mobile and desktop PageSpeed on the same URLs. Then you compare bounce and conversions in the analytics you already have in the UK.
04
Cut the yearly bill
If the public site is pages plus a form, live-site origin can go to £0. Save up to £500 a year. Mail stays until you cancel in the UK.
Questions
Shopify performance FAQs
Is the Shopify audit free?expand_more
Yes. £0. Typical site hosting we see is £150 to £500 a year. That is their invoice, not a look-fee in the UK.
Can you host checkout elsewhere?expand_more
No. Checkout and cart stay on Shopify. Speed is theme, apps, and images in the UK.
Will you break apps?expand_more
We list what loads on the critical path. Nothing is removed without your yes in the UK.
How much hosting can we save?expand_more
Site hosting in this range is £150 to £500 a year. Checkout still bills on Shopify. We cut apps that only slow the storefront in the UK.
Does this help Google Ads?expand_more
Yes. Faster LCP on product and landing URLs means fewer bounced paid sessions in the UK.
How do we roll back?expand_more
Duplicate theme, publish, revert to the previous theme in the UK.
Does speed actually lift conversions and cut bounce?expand_more
Speed does not rewrite a weak offer. It stops the offer from dying in the first seconds. Faster loading of the main content (LCP) and less page freezing (TBT) usually mean fewer people leave and more forms, calls, or purchases from the same traffic. We show lab scores. You watch bounce and conversions in GA4. We do not invent a lift percentage in the UK.
Send the Shopify URL. The audit is free.
£0 to see lab scores, bounce risk on the URLs ads hit, and the £150 to £500 a year hosting line. Then conversions, engagement, and up to £500 a year back when origin can go to £0 in the UK.
Get a free website performance audit arrow_forwardOur team
The same people on the audit and on the work
Martin writes every audit and takes the first call. The same team stays on the account. 160+ businesses since 2010 in the UK.
Martin
Founder, strategy and audits
Writes every audit and takes every first call. On your account from day one, running growth for SMEs since 2010 in the UK.
Yoana
Social and app development
Shapes social strategy and builds practical app experiences that turn attention into action in the UK.
Mike
SEO
Owns technical, local and content SEO so the right buyers find you when demand is highest in the UK.
Robert
Paid media
Plans and manages paid search and social campaigns around qualified leads in the UK.
Elmer
Analytics
Connects tracking, attribution and reporting so decisions are based on revenue-quality data in the UK.
Dino
Design
Creates clear brand and conversion-focused design across landing pages, campaigns and product experiences in the UK.
Certified and experienced
Certified where it matters. Accountable for the outcome in the UK.
Verified platform knowledge, 25+ years of hands-on experience, and an operating track record since 2010 in the UK.
Google AdsCertified
✓Google AnalyticsCertified
✓Google Tag ManagerCertified
✓Operating since 2010Proven experience
✓