Martin
Founder, strategy and audits
Writes every audit and takes every first call. On your account from day one, running growth for SMEs since 2010 in the UK.
Energy and Home Improvement
More Storage Quotes in the UK.
Outage Peace of Mind.
Smarter Pairing.
Built for UK owner-led businesses competing in British search. Battery buyers want blackout protection and bill optimisation, but they need clear pairing advice with solar or grid supply. Trust and education close the sale.
We help you get home battery leads, explain rebates and backup limits honestly, and show buyers you will still be there to support them years after install in the UK.
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Trusted by battery and backup power installers to turn local demand into booked work Serving London, Manchester, Birmingham, Leeds and Glasgow across England, Scotland, Wales and Northern Ireland in the UK.
Who This Is For
Our battery and backup marketing is built for installers that win on correct sizing, warranty support and integration expertise, not hype about total grid independence in the UK. Campaigns follow Google.co.uk and how local buyers actually enquire. Battery and Backup Power demand shows up on Google.co.uk as "home battery installation" and "solar battery cost". We build marketing around postcode and town pages across London, Manchester, Birmingham, Leeds and UK towns, town plus trade. Battery and Backup Power buyers book through a UK number and a short form. Proof that converts here is Trustpilot, licence marks, and a Google Business Profile that matches Companies House. Slow replies lose the job to Checkatrade, Bark, and Google Business Profile. Reporting is in £ (GBP); VAT at 20% belongs in the unit economics.
check_circle Battery and Backup Power operators covering London, Manchester, Birmingham, Leeds and UK towns
check_circle Teams that need "home battery installation" and "solar battery cost" on Google.co.uk
check_circle Businesses booking through a UK number and a short form, not a shared directory
check_circle Owners who want proof via Trustpilot, licence marks, and a Google Business Profile that matches Companies House
Who buys, and what they search
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Who you are marketing to
- personHomeowners with existing solar considering storage add-ons in the UK
- personBuyers planning combined solar and battery installs in the UK
- personRural and semi-rural properties with outage history in the UK
- personTech-forward households optimizing self-consumption in the UK
- personSmall businesses needing limited critical-load backup in the UK
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What buyers search for
searchhome battery installationsearchsolar battery costsearchbattery backup powersearchTesla Powerwall installersearchhome battery rebate
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Ready to book
- boltSpikes after local outage news and storm warnings in the UK
- boltRepeat visits to backup load and sizing explainer pages in the UK
- boltEnquiries referencing existing inverter or solar brand in the UK
- boltLong gaps between first visit and quote request in the UK
What drives their decision
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Clear explanation of what loads stay on during outages in the UK
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Proof of accredited install and warranty support in the UK
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Rebate and financing clarity for total installed cost in the UK
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Compatibility guidance with existing or planned solar in the UK
How we capture intent
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Outage and season urgency in the UK
Storm-season and bill-spike campaigns with backup-focused creative and fast quote paths in the UK.
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Storage education SEO in the UK
Pages on sizing, backup loads, rebates and brand compatibility for common inverters in the UK.
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Install-intent search in the UK
Campaigns for home battery install and accredited installer terms with strong negatives for DIY in the UK.
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Solar customer follow-up ads in the UK
Email and paid follow-up ads to existing solar clients and lookalike homeowners in the UK.
my_locationmarketing geo for battery and backup power covers London, Manchester, Birmingham, Leeds and UK towns with postcode and town pages.
Our Battery and Backup Power Marketing Approach
01
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Battery and Backup Power demand on Google.co.uk
Battery and Backup Power shows up as "home battery installation" and "solar battery cost" on Google.co.uk. We capture postcode and town pages across London, Manchester, Birmingham, Leeds and UK towns, town plus trade.
02
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Leads that can book via a UK number and a short form
We filter tyre-kickers and job-seekers. The booking path is a UK number and a short form. Proof that converts is Trustpilot, licence marks, and a Google Business Profile that matches Companies House, not a shared directory lead.
03
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Local proof, not a price race
Messaging names coverage, Trustpilot, licence marks, and a Google Business Profile that matches Companies House, and response time. Slow replies lose battery and backup power jobs to Checkatrade, Bark, and Google Business Profile in the UK.
04
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From click to booked work
Quote, follow-up and repeat work run through a UK number and a short form. Reporting is in £ (GBP); VAT at 20% belongs in the job maths.
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Attribution under Consent Mode v2 and UK GDPR
Every battery and backup power enquiry keeps source, campaign and page. Consent Mode v2 and UK GDPR is in the tag plan.
Battery and Backup Power marketing services
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SEO for Battery and Backup Power in the UK
Help nearby customers find you on Google before they call a competitor in the UK
- checkService and location pages built around searches like "home battery installation" in the UK
- checkClear answers to questions people ask when comparing options like "solar battery cost" in the UK
- checkTechnical fixes that make your site easy for Google to read and easy for customers to call, enquire or book in the UK
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SEM for Battery and Backup Power in the UK
Reach people who are ready to book on Google, without paying for clicks that never turn into customers in the UK
- checkGoogle Ads campaigns for "home battery installation" and similar high-intent searches in the UK
- checkBlocked search terms (negative keywords) that cut job-search, how-to and out-of-area clicks in the UK
- checkLanding pages that match the ad and lead to calls or bookings in the UK
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Meta Ads for Battery and Backup Power in the UK
Reach the right local audience on Facebook and Instagram with proof-led ads in the UK
- checkLocation and interest targeting matched to how battery and backup power customers decide in the UK
- checkAd images and copy that show real proof, a clear offer and a reason to get in touch now in the UK
- checkRetargeting (follow-up ads) for people who already viewed your pricing, services or gallery pages in the UK
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Web Design for Battery and Backup Power in the UK
Pages that make it easy to understand the offer and take the next step in the UK
- checkPages built for searches like "battery backup power" and for quote or booking requests in the UK
- checkReviews, credentials and the areas you serve visible before anyone scrolls in the UK
- checkForms, tap-to-call buttons and booking steps tested on phones in the UK
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Analytics for Battery and Backup Power in the UK
See which channels bring real enquiries and new customers in the UK
- checkCall, form and chat tracking by campaign and landing page in the UK
- checkReporting tied to qualified leads and new customers, not vanity clicks in the UK
- checkDashboards your team can use to decide where to spend more or cut back in the UK
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CRM Integration for Battery and Backup Power in the UK
Get every enquiry into your CRM (customer tracking system) fast, with its source recorded in the UK
- checkEnquiries from website forms, calls and Facebook and Instagram lead forms sent to the right person in the UK
- checkSource tags so every sale traces back to the marketing that brought it in the UK
- checkAutomatic follow-up steps so new enquiries get a fast reply and more turn into sales in the UK
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AI Optimisation for Battery and Backup Power in the UK
Make your business easier for AI search tools to understand and recommend in the UK
- checkClear facts about your business, plus schema (hidden code that labels your details), so AI tools describe you accurately in the UK
- checkAn llms.txt file (a guide for AI tools) and consistent business details for ChatGPT, Perplexity and Google AI Overviews in the UK
- checkMonitoring how AI surfaces your brand for searches like "home battery installation" in the UK
Our team
The same people on the audit and on the work
Martin writes every audit and takes the first call. The same team stays on the account. 160+ businesses since 2010 in the UK.
Yoana
Social and app development
Shapes social strategy and builds practical app experiences that turn attention into action in the UK.
Mike
SEO
Owns technical, local and content SEO so the right buyers find you when demand is highest in the UK.
Robert
Paid media
Plans and manages paid search and social campaigns around qualified leads in the UK.
Elmer
Analytics
Connects tracking, attribution and reporting so decisions are based on revenue-quality data in the UK.
Dino
Design
Creates clear brand and conversion-focused design across landing pages, campaigns and product experiences in the UK.
Certified and experienced
Certified where it matters. Accountable for the outcome in the UK.
Verified platform knowledge, 25+ years of hands-on experience, and an operating track record since 2010 in the UK.
Google AdsCertified
✓Google AnalyticsCertified
✓Google Tag ManagerCertified
✓Operating since 2010Proven experience
✓What You Can Expect
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Qualified battery and backup power enquiries from "home battery installation" on Google.co.uk
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Less spend lost to Checkatrade, Bark, and Google Business Profile in the UK
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Faster replies on a UK number and a short form
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A clear view of which channel booked the work
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More qualified battery assessment and quote requests in the UK
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Education content on backup circuits, sizing and rebate eligibility in the UK
This is battery and backup power marketing designed to book real jobs and build a reputation that compounds, not just chase lead volume in the UK.
The HeyLead Difference
Marketing measured in booked jobs, not clicks
Every channel is tied back to real enquiries and won work, so you always know what your marketing is actually returning in the UK.
Budgets and reporting in £ (GBP). VAT at 20% belongs in the unit economics.
You are in good company
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format_quote I have worked with Martin and his company for several years. He managed our website and provided SEO and SEM support. He has been a great partner in this area and always produced high quality results. I recommend him for any needs you may have in this area.
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Warren Stokes
Director of Sales and Marketing, Avidian
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format_quote I have worked with HeyLead for over a decade. There is no one else I would trust with lead generation and IT. I have tried others, to my detriment. If you want someone who is dedicated and trustworthy, you could not pick someone better.
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Andrew Woodruff
CEO, Woodruff Property Management
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format_quote Our company 1800 CLEANER has worked with Martin for over two years now and we can attest he is one of the best. His technical knowledge in the SEO and online marketing space is second to none. But more importantly he cares. He listens and truly empathises with the client. We have no hesitation in recommending him.
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Michael Sweet
CEO, 1800 CLEANER
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format_quote HeyLead was able to quickly bring structure and order to our Search Engine Marketing campaigns. Their methodical approach turned around our SEM performance and allowed us to demonstrate the ROI from the programs.
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Paul Liddiatt
Chief Marketing Officer, NewBook
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format_quote HeyLead helped us develop SEO ranking on key search terms for our platform. They also helped us build, test and manage our paid SEM program. They were very responsive to our specific goals and brought subject matter expertise, saving us a lot of time and effort.
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Joe Charlson
CEO, CallerReady
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format_quote The team at HeyLead managed our SEO and SEM with great aptitude. I would recommend their services for anyone looking to level up their search engine presence, paid or organic.
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Kim Lazaro
Digital Marketing Manager, NewBook
Frequently Asked Questions
Questions about battery and backup power marketing? We have got honest answers in the UK.
Most battery and backup power enquiries are time-wasters. Can you fix the quality?
Quality is targeting and message match. On Google.co.uk we split "home battery installation" from cheap research. The filter is a UK number and a short form plus Trustpilot, licence marks, and a Google Business Profile that matches Companies House, not another form field.
How quickly will Battery and Backup Power see results?
Paid can produce qualified enquiries in weeks. SEO on Google.co.uk compounds.
Do we have to sign a long contract?
No. It is month to month, with no commitment, and free to cancel with 1 month's notice. Most clients stay because "home battery installation" and booking via a UK number and a short form perform.
How do you report on what is working?
Reporting is enquiries and booked work, tied to Google.co.uk and postcode and town pages. Every lead has a source. Consent Mode v2 and UK GDPR is in the measurement plan.
What do home battery buyers worry about most in the UK?
Sizing is the big one: will it keep the fridge, lights and internet running, and for how long? Next come compatibility with existing solar, installation location and safety, and whether the battery will pay its way. Buyers lean on installers who explain limits plainly instead of selling blackout freedom in the UK. Campaigns follow Google.co.uk and how local buyers actually enquire.
What is a good battery lead in the UK?
A homeowner with solar already on the roof, a clear reason such as outages or time-of-use bills, and a rough idea of which loads matter. We ask for existing system size, inverter brand if known, the main goal and timing. That tells your estimator what to prepare before the call in the UK.
When does battery interest peak in the UK?
It spikes after storms, outage news and bill increases, and it builds ahead of hot or cold seasons when usage climbs. Incentive announcements move it too. Campaigns can be sharpened for those weeks and kept quieter between them in the UK.
How should backup claims be worded in the UK?
Carefully. A battery keeps chosen circuits running for a limited time, depending on size, load and sun. We write about essential loads and honest scenarios, avoid promises of off-grid living and mark every claim for your technical review in the UK.
Marketing from $500 USD a month
Month to month, no commitment. One fee covers the pages, the search and ad work and the tracking. Ad spend is separate and stays in your own accounts in the UK.
Starting at
$500 USD per month
Free to cancel with 1 month's notice. Tell us what you sell and where. We come back with what the first month would fix in the UK.
Get a Free AuditWhat $500 a month covers
Pages
IncludedPages built around the searches your buyers actually type in the UK.
Search and ads
IncludedSearch and ads aimed at people ready to enquire in the UK.
Tracking
IncludedCalls, forms and bookings tagged to the search, ad or page behind them in the UK.
Let's Grow Your Battery Sales in the UK
If you install home batteries and want more qualified quotes without overpromising backup capability, let us talk in the UK.