Martin
Founder, strategy and audits
Writes every audit and takes every first call. On your account from day one, running growth for SMEs since 2010 in Australia.
Energy and Home Improvement
More Charger Installs in Australia.
Safer Setup.
Smarter Upsell.
Built for Australian owner-led businesses competing in AU search. Someone buying an EV wants a safe, code-compliant home charger installed before the car arrives. Electricians who look trustworthy and can book quickly win the job.
We help you get EV charger install bookings, explain electrical needs in plain words, and make you the installer EV owners book before delivery day in Australia.
handshake verified star
Trusted by EV charger installers to turn local demand into booked work Serving Sydney, Melbourne, Brisbane, Perth, Adelaide and Gold Coast across NSW, VIC, QLD, WA and SA.
Who This Is For
Our EV charger marketing is built for installers that win on licensed electrical work, panel assessment and clean installs, not the lowest cable-run quote in Australia. Campaigns follow Google.com.au and how local buyers actually enquire. EV Charger Installation demand shows up on Google.com.au as "EV charger installation" and "home EV charger cost". We build marketing around suburb and state pages across Sydney, Melbourne, Brisbane, Perth and regional Australia, suburb plus trade. EV Charger Installation buyers book through an Australian number and a short form. Proof that converts here is Google reviews, ABN, and licence details on the page. Slow replies lose the job to Hipages, Oneflare, and Google Business Profile. Reporting is in A$ (AUD); GST at 10% belongs in the unit economics.
check_circle EV Charger Installation operators covering Sydney, Melbourne, Brisbane, Perth and regional Australia
check_circle Teams that need "EV charger installation" and "home EV charger cost" on Google.com.au
check_circle Businesses booking through an Australian number and a short form, not a shared directory
check_circle Owners who want proof via Google reviews, ABN, and licence details on the page
Who buys, and what they search
groups
Who you are marketing to
- personNew EV owners preparing home charging before delivery in Australia
- personExisting EV drivers upgrading to faster Level 2 units in Australia
- personCondo and apartment residents working through building approval in Australia
- personSmall businesses adding staff and fleet charging in Australia
- personSolar owners bundling chargers with self-consumption plans in Australia
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What buyers search for
searchEV charger installationsearchhome EV charger costsearchLevel 2 charger installersearchinstall EV charger before deliverysearchworkplace EV charging installation
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Ready to book
- boltSearches referencing vehicle brand and delivery month in Australia
- boltCommercial forms listing bay count and power requirements in Australia
- boltSpikes aligned to new model releases and rebate news in Australia
- boltSame-week booking requests from delivery deadline anxiety in Australia
What drives their decision
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Licensed electrical credentials and compliance proof in Australia
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Clear panel assessment and upgrade transparency in Australia
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Experience with their charger brand and vehicle type in Australia
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Timeline confidence before vehicle delivery dates in Australia
How we capture intent
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Pre-delivery urgency ads in Australia
Campaigns timed to EV delivery searches with fast booking calls to action in Australia.
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Compliance and sizing SEO in Australia
Pages on Level 2 installs, panel upgrades, condo and apartment building approval and workplace installs in Australia.
groups
Solar customer cross-sell in Australia
Email and follow-up ads to PV clients adding chargers for self-consumption in Australia.
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Local electrical proof in Australia
Google Business Profile and reviews emphasising licensed install and tidy cable work in Australia.
my_locationmarketing geo for ev charger installation covers Sydney, Melbourne, Brisbane, Perth and regional Australia with suburb and state pages.
Our EV Charger Installation Marketing Approach
01
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EV Charger Installation demand on Google.com.au
EV Charger Installation shows up as "EV charger installation" and "home EV charger cost" on Google.com.au. We capture suburb and state pages across Sydney, Melbourne, Brisbane, Perth and regional Australia, suburb plus trade.
02
filter_alt
Leads that can book via an Australian number and a short form
We filter tyre-kickers and job-seekers. The booking path is an Australian number and a short form. Proof that converts is Google reviews, ABN, and licence details on the page, not a shared directory lead.
03
auto_awesome
Local proof, not a price race
Messaging names coverage, Google reviews, ABN, and licence details on the page, and response time. Slow replies lose ev charger installation jobs to Hipages, Oneflare, and Google Business Profile in Australia.
04
event
From click to booked work
Quote, follow-up and repeat work run through an Australian number and a short form. Reporting is in A$ (AUD); GST at 10% belongs in the job maths.
05
insights
Attribution under Australian Privacy Act rules on lead forms
Every ev charger installation enquiry keeps source, campaign and page. Australian Privacy Act rules on lead forms is in the tag plan.
EV Charger Installation marketing services
search
SEO for EV Charger Installation in Australia
Help nearby customers find you on Google before they call a competitor in Australia
- checkService and location pages built around searches like "EV charger installation" in Australia
- checkClear answers to questions people ask when comparing options like "home EV charger cost" in Australia
- checkTechnical fixes that make your site easy for Google to read and easy for customers to call, enquire or book in Australia
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SEM for EV Charger Installation in Australia
Reach people who are ready to book on Google, without paying for clicks that never turn into customers in Australia
- checkGoogle Ads campaigns for "EV charger installation" and similar high-intent searches in Australia
- checkBlocked search terms (negative keywords) that cut job-search, how-to and out-of-area clicks in Australia
- checkLanding pages that match the ad and lead to calls or bookings in Australia
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Meta Ads for EV Charger Installation in Australia
Reach the right local audience on Facebook and Instagram with proof-led ads in Australia
- checkLocation and interest targeting matched to how ev charger installation customers decide in Australia
- checkAd images and copy that show real proof, a clear offer and a reason to get in touch now in Australia
- checkRetargeting (follow-up ads) for people who already viewed your pricing, services or gallery pages in Australia
web
Web Design for EV Charger Installation in Australia
Pages that make it easy to understand the offer and take the next step in Australia
- checkPages built for searches like "Level 2 charger installer" and for quote or booking requests in Australia
- checkReviews, credentials and the areas you serve visible before anyone scrolls in Australia
- checkForms, tap-to-call buttons and booking steps tested on phones in Australia
monitoring
Analytics for EV Charger Installation in Australia
See which channels bring real enquiries and new customers in Australia
- checkCall, form and chat tracking by campaign and landing page in Australia
- checkReporting tied to qualified leads and new customers, not vanity clicks in Australia
- checkDashboards your team can use to decide where to spend more or cut back in Australia
handshake
CRM Integration for EV Charger Installation in Australia
Get every enquiry into your CRM (customer tracking system) fast, with its source recorded in Australia
- checkEnquiries from website forms, calls and Facebook and Instagram lead forms sent to the right person in Australia
- checkSource tags so every sale traces back to the marketing that brought it in Australia
- checkAutomatic follow-up steps so new enquiries get a fast reply and more turn into sales in Australia
psychology
AI Optimisation for EV Charger Installation in Australia
Make your business easier for AI search tools to understand and recommend in Australia
- checkClear facts about your business, plus schema (hidden code that labels your details), so AI tools describe you accurately in Australia
- checkAn llms.txt file (a guide for AI tools) and consistent business details for ChatGPT, Perplexity and Google AI Overviews in Australia
- checkMonitoring how AI surfaces your brand for searches like "EV charger installation" in Australia
Our team
The same people on the audit and on the work
Martin writes every audit and takes the first call. The same team stays on the account. 160+ businesses since 2010 in Australia.
Yoana
Social and app development
Shapes social strategy and builds practical app experiences that turn attention into action in Australia.
Mike
SEO
Owns technical, local and content SEO so the right buyers find you when demand is highest in Australia.
Robert
Paid media
Plans and manages paid search and social campaigns around qualified leads in Australia.
Elmer
Analytics
Connects tracking, attribution and reporting so decisions are based on revenue-quality data in Australia.
Dino
Design
Creates clear brand and conversion-focused design across landing pages, campaigns and product experiences in Australia.
Certified and experienced
Certified where it matters. Accountable for the outcome in Australia.
Verified platform knowledge, 25+ years of hands-on experience, and an operating track record since 2010 in Australia.
Google AdsCertified
✓Google AnalyticsCertified
✓Google Tag ManagerCertified
✓Operating since 2010Proven experience
✓What You Can Expect
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Qualified ev charger installation enquiries from "EV charger installation" on Google.com.au
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Less spend lost to Hipages, Oneflare, and Google Business Profile in Australia
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Faster replies on an Australian number and a short form
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A clear view of which channel booked the work
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More qualified home and workplace EV charger install bookings in Australia
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Education on panel capacity, charger levels and compliance in Australia
This is ev charger installation marketing designed to book real jobs and build a reputation that compounds, not just chase lead volume in Australia.
The HeyLead Difference
Marketing measured in booked jobs, not clicks
Every channel is tied back to real enquiries and won work, so you always know what your marketing is actually returning in Australia.
Budgets and reporting in A$ (AUD). GST at 10% belongs in the unit economics.
You are in good company
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format_quote I have worked with Martin and his company for several years. He managed our website and provided SEO and SEM support. He has been a great partner in this area and always produced high quality results. I recommend him for any needs you may have in this area.
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Warren Stokes
Director of Sales and Marketing, Avidian
starstarstarstarstar
format_quote I have worked with HeyLead for over a decade. There is no one else I would trust with lead generation and IT. I have tried others, to my detriment. If you want someone who is dedicated and trustworthy, you could not pick someone better.
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Andrew Woodruff
CEO, Woodruff Property Management
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format_quote Our company 1800 CLEANER has worked with Martin for over two years now and we can attest he is one of the best. His technical knowledge in the SEO and online marketing space is second to none. But more importantly he cares. He listens and truly empathises with the client. We have no hesitation in recommending him.
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Michael Sweet
CEO, 1800 CLEANER
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format_quote HeyLead was able to quickly bring structure and order to our Search Engine Marketing campaigns. Their methodical approach turned around our SEM performance and allowed us to demonstrate the ROI from the programs.
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Paul Liddiatt
Chief Marketing Officer, NewBook
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format_quote HeyLead helped us develop SEO ranking on key search terms for our platform. They also helped us build, test and manage our paid SEM program. They were very responsive to our specific goals and brought subject matter expertise, saving us a lot of time and effort.
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Joe Charlson
CEO, CallerReady
starstarstarstarstar
format_quote The team at HeyLead managed our SEO and SEM with great aptitude. I would recommend their services for anyone looking to level up their search engine presence, paid or organic.
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Kim Lazaro
Digital Marketing Manager, NewBook
Frequently Asked Questions
Questions about ev charger installation marketing? We have got honest answers in Australia.
Most ev charger installation enquiries are time-wasters. Can you fix the quality?
Quality is targeting and message match. On Google.com.au we split "EV charger installation" from cheap research. The filter is an Australian number and a short form plus Google reviews, ABN, and licence details on the page, not another form field.
How quickly will EV Charger Installation see results?
Paid can produce qualified enquiries in weeks. SEO on Google.com.au compounds.
Do we have to sign a long contract?
No. It is month to month, with no commitment, and free to cancel with 1 month's notice. Most clients stay because "EV charger installation" and booking via an Australian number and a short form perform.
How do you report on what is working?
Reporting is enquiries and booked work, tied to Google.com.au and suburb and state pages. Every lead has a source. Australian Privacy Act rules on lead forms is in the measurement plan.
How do drivers choose a charger installer in Australia?
Most start with a car order and a delivery date, then compare two or three electricians on safety, price clarity and how soon they can attend. Photos of tidy installs and a clear explanation of the steps often decide it. We build marketing that shows both in Australia. Campaigns follow Google.com.au and how local buyers actually enquire.
What counts as a good charger lead in Australia?
A driver or business in your Australian service area who has named the car or site, the parking position and the timing. A request with a delivery month and a photo of the board is worth far more than a bare phone number.
Does EV charger demand have seasons in Australia?
Not in the usual sense. Demand follows new car launches, delivery waves and incentive news, and apartment and workplace projects follow budget cycles. We plan around those events and keep a reserve for sudden bursts in Australia.
Can you advertise incentives for charger installation in Australia?
Where an incentive exists, we describe the steps and link to the official source, with wording you approve. We do not state amounts or promise eligibility, because rules and values change in Australia.
Marketing from $500 USD a month
Month to month, no commitment. One fee covers the pages, the search and ad work and the tracking. Ad spend is separate and stays in your own accounts in Australia.
Starting at
$500 USD per month
Free to cancel with 1 month's notice. Tell us what you sell and where. We come back with what the first month would fix in Australia.
Get a Free AuditWhat $500 a month covers
Pages
IncludedPages built around the searches your buyers actually type in Australia.
Search and ads
IncludedSearch and ads aimed at people ready to enquire in Australia.
Tracking
IncludedCalls, forms and bookings tagged to the search, ad or page behind them in Australia.
Let's Book More Charger Installs in Australia
If you install EV chargers and want more qualified bookings without losing jobs to unlicensed cheap installs, let us talk in Australia.