Martin
Founder, strategy and audits
Writes every audit and takes every first call. On your account from day one, running growth for SMEs since 2010.
About HeyLead
The tools and experience to grow leads and sales.in Singapore
We help businesses get more leads and more online sales at a lower cost for each one. We run SEO (getting found on Google), paid ads, and the tracking that shows which of them pay off. We also offer Insights, Free Tools and Auto Blogger. The team has been doing this since 2010.
2006
Delivering results since
12+
Markets served worldwide
6
Core service lines
What we do
Search Engine Optimization
Technical SEO
Local SEO
Search Engine Marketing
Google Ads
Meta Ads
Pay-Per-Click Advertising
Turning More Visitors Into Leads
Web Design
Landing Page Design
Google Analytics 4
Tracking Which Ads Bring Sales
Insights
Free SEO Tools
Auto Blogger
CRM Integration
Lead Generation
Demand Generation
Where we work
HeyLead works with service businesses, clinics and online brands in the United States, United Kingdom, Ireland, Canada, Australia, New Zealand, Singapore, Europe and Asia-Pacific.
Focus market
United Arab Emirates (Dubai) & GCC
We work with clients in the UAE, mainly premium clinics in Dubai: medical aesthetics, plastic surgery, MedSpa, hair restoration, cosmetic dentistry and longevity. We run English-language SEO, Google Ads and Meta Ads for local patients and for people who travel for treatment. Landing pages are built to get enquiries, and follow-up is set up for WhatsApp.
Explore Health & Medical Aesthetics marketing arrow_forwardAlso serving: Japan, South Korea and broader Asia-Pacific markets.
Our approach
HeyLead is a performance marketing agency for owner-led businesses in Singapore. Our work covers SEO, Google Ads, Meta Ads and web design, all linked to calls, messages and booked appointments. Below you will find who we help, how the work is organised, what you receive, and how a first discussion with Martin Marinov is run.
How we work
01
Initial discussion
We talk through your services, your customers and what you want from marketing. You share the background and we ask questions until the aim is specific and realistic.
02
Review of your setup
We examine your site, listing, ads and tracking and give a candid summary of priorities. You are free to decide how much of the work you want us to take on.
03
Execute and refine
We launch the agreed plan, record every enquiry and review the figures with you. Budget is moved toward activity that produces booked work, and away from the rest.
Who we help in Singapore
We work with business owners who are close to their customers: clinics, service firms, studios and similar local operators. Competition is tight and attention is expensive, so you need marketing that earns its place. If you make decisions quickly and want a partner who keeps up, we are a good match.
How the engagement is organised
The first stage is a clean-up of your website, Google listing and tracking. After that we run search and advertising work on a steady cycle, reviewing results and making changes. Martin Marinov leads the agency and works directly with clients. The remote team supports delivery, so you get one clear line of contact.
Outcomes over activity
A busy dashboard does not prove anything. We prefer to measure calls, form requests and booked appointments, and trace each back to its source. That shows which campaigns are worth the money. Spend then moves to what works, and reports stay short enough to read between meetings.
Decisions that remain with you
You stay in charge of pricing, offers, staffing, scheduling and any rules your profession places on advertising. We do not make those decisions for you. We build and manage the marketing, ask for your approval where it matters, and keep you informed in plain, jargon-free language.
- check_circleBe found on Google.com.sg by people nearby who are ready to act
- check_circleGoogle Ads and Meta Ads on Facebook and Instagram, managed against an agreed budget
- check_circleWeb design focused on getting visitors to call, message or book
- check_circleTracking that links each enquiry to the advert or search behind it
- check_circleShort reports that are quick to read and clear on what changed
- check_circleDirect contact with Martin Marinov, not a rotating set of account managers
Questions we often hear
Do you only work with large firms?expand_more
No. We are built for owner-led businesses, and many are small. We will be honest about what a sensible budget looks like, and prices can be discussed in Singapore dollars.
What does tracking mean in practice?expand_more
It means recording where each call, message and form came from, such as a particular ad or a Google search. With that, we can judge campaigns by real enquiries instead of guessing from clicks.
Who runs my account?expand_more
Martin Marinov is the person who leads the agency here, and he talks with clients himself. The team works remotely, and you will always know who is responsible for your account.
Will you make decisions about my business?expand_more
No. Pricing, scheduling and any professional or regulatory matters stay with you. We handle the marketing and check with you before important changes go live.
How does the first conversation go?expand_more
It is short and practical. We ask about your business and goals, you ask about our approach, and we suggest a next step only if it makes sense for you.
Marketing from $500 USD a month
Month to month, no commitment. One fee covers the pages, the search and ad work and the tracking. Ad spend is separate and stays in your own accounts.
Starting at
$500 USD per month
Free to cancel with 1 month's notice. Tell us what you sell and where. We come back with what the first month would fix.
Get a Free AuditWhat $500 a month covers
Pages
IncludedPages built around the searches your buyers actually type.
Search and ads
IncludedSearch and ads aimed at people ready to enquire.
Tracking
IncludedCalls, forms and bookings tagged to the search, ad or page behind them.
Our team
The same people on the audit and on the work
Martin writes every audit and takes the first call. The same team stays on the account. 160+ businesses since 2010.
Yoana
Social and app development
Shapes social strategy and builds practical app experiences that turn attention into action.
Mike
SEO
Owns technical, local and content SEO so the right buyers find you when demand is highest.
Robert
Paid media
Plans and manages paid search and social campaigns around qualified leads.
Elmer
Analytics
Connects tracking, attribution and reporting so decisions are based on revenue-quality data.
Dino
Design
Creates clear brand and conversion-focused design across landing pages, campaigns and product experiences.
Certified and experienced
Certified where it matters. Accountable for the outcome.
Verified platform knowledge, 25+ years of hands-on experience, and an operating track record since 2010.
Google AdsCertified
✓Google AnalyticsCertified
✓Google Tag ManagerCertified
✓Operating since 2010Proven experience
✓