Martin
Founder, strategy and audits
Writes every audit and takes every first call. On your account from day one, running growth for SMEs since 2010.
A wall that started to lean after a storm cannot wait for a callback, while a planned terrace can sit for weeks. CRM integration, meaning a customer record system, puts every inspection request, quote and tender in one place with its urgency and next step. Your estimator calls the right person first.
For retaining wall builders who want urgent calls answered fast, engineered quotes followed up and builder tenders tracked in one record linked to signed walls.
Context from how your customers search, compare and book.
Wall leads vary in urgency. A bulging wall above a house or pool needs a fast look and a clear message about safety, while a planned terrace can wait for a site visit next week. A record that flags urgency at the first touch stops the right lead sitting behind a simple edging request.
A quote depends on details that must be captured early: length, height, slope, soil, access for machinery, drainage problems, nearby trees and structures, and whether the wall sits on a boundary. Photos from the owner help, as do notes from the inspection. The record keeps them together so the quote is consistent.
Engineered walls add steps. A soil report or an engineer's input may be needed before pricing, and owners wait. The record should show which leads are waiting on engineering, what was ordered and when it is due. Follow-up messages then explain the delay instead of leaving silence.
Developers, builders and landscapers send walls in a different way. They want a response to drawings, a capacity answer and a schedule, often with a deadline. Holding those leads in the same record, with their own stages and contacts, keeps tender work in order and lets you compare it with homeowner jobs.
A clear, repeatable process built around how retaining walls customers search and decide.
We list how wall leads reach you: forms with photos, calls to the office and crew phones, emails from builders, tender invitations and referrals from excavators. All of them go into one record with a source label. Whoever answers first notes who will own the lead.
Each card holds wall type, length, rough height, slope, soil notes, access, drainage issues, boundary status, photos and urgency. Forms stay short for homeowners. Your estimator adds measurements and notes from the inspection on a phone.
Leads that mention leaning, cracking or movement alert the estimator at once and receive a short, careful message. Planned requests receive an acknowledgement and a task. We write both with you, avoid promising arrival times and respect your working hours.
Stages run from new lead to inspection, engineering input, quote, signed, scheduled, built and finished. At the engineering stage the card holds what was ordered and its due date, with a prompt to update the owner. Quotes that go quiet get a gentle check-in.
Signed walls go back to your ad accounts as signals, so campaigns learn which searches bring structural work. Monthly, we review stalled quotes, lost reasons and tender outcomes with you, and revise the stages if your process changes.
Get every enquiry into your CRM (customer tracking system) fast, with its source recorded in Australia
The mechanics behind CRM Integration for retaining walls, explained plainly.
Keywords in forms and call notes, such as leaning, cracking or water behind the wall, flag a lead as urgent. The flag only prompts a human to call quickly. It does not diagnose anything, and your estimator decides what to tell the owner.
Owners send slope photos and builders send drawings, some of them large. The record accepts uploads from phones, attaches them to the right lead and keeps originals in storage you control. A failed upload shows a clear message rather than disappearing.
Texts and emails follow local consent and opt-out rules. Safety-related messages are job communications and are kept separate from marketing. Opt-out wording is clear, nothing automatic goes out of hours, and you approve every message before it is used.
Retaining Walls CRM integration is scoped to the system you already use, or a simple one if you have none. We quote it after a short look at how leads reach you today.
What's included
Every lead from forms, calls and ads lands in one place with its source, and goes to the right person.
Fast first replies and follow-up steps, so fewer leads go quiet.
Booked and lost outcomes tagged, so reports and ad accounts learn which leads were real.
The cost depends on your current tools and how many steps you want automated. Talk to us for a fit.
Faster replies show first. Evidence on which leads stall and why builds over a few months of jobs.
We build the lead card, connect forms and tracked numbers and load open quotes. Urgent and planned messages are drafted for your approval. Your estimator works through the stages with real wall leads.
Reminders catch quotes that would have lapsed, and engineering waits become visible. Tender leads sit in their own list. We adjust wording after hearing how owners and builders respond.
Patterns appear by source, wall height and season. Storm periods are easier to handle because urgent leads are flagged. Signed walls flow back to ad accounts, and lost reasons guide improvements.
Our team
Martin writes every audit and takes the first call. The same team stays on the account. 160+ businesses since 2010.
Founder, strategy and audits
Writes every audit and takes every first call. On your account from day one, running growth for SMEs since 2010.
Social and app development
Shapes social strategy and builds practical app experiences that turn attention into action.
SEO
Owns technical, local and content SEO so the right buyers find you when demand is highest.
Paid media
Plans and manages paid search and social campaigns around qualified leads.
Analytics
Connects tracking, attribution and reporting so decisions are based on revenue-quality data.
Design
Creates clear brand and conversion-focused design across landing pages, campaigns and product experiences.
Certified and experienced
Verified platform knowledge, 25+ years of hands-on experience, and an operating track record since 2010.
Get a free audit and we will show you where you are losing enquiries today.
Get a Free Audit arrow_forward