Martin
Founder, strategy and audits
Writes every audit and takes every first call. On your account from day one, running growth for SMEs since 2010.
SEO for Marketing Agencies
SEO for Marketing Agencies
Owners search for a web design or marketing agency when the last vendor went quiet or the site stopped producing. They compare portfolios, process and packages before they ever call. SEO puts your agency in front of them with pages that pre-sell the work. We do not promise rankings.
For web design studios, branding shops and small retainer agencies that want discovery calls from owners who are ready to hire, not price shoppers.
How owners search for an agency
Context from how your customers search, compare and book.
Agency searches fall into a few groups. Some name a service, such as website redesign or branding for a small business. Some add a place, like a marketing agency near me. Others name a client type, for example a studio that works with clinics or trades. Each group needs its own page, not one general homepage.
Buyers rarely trust a promise. They open your case stories, scan how you work and look for a package that shows what a month costs. If the portfolio is thin or the process is vague, they leave. Pages that show a real project, the problem behind it and what changed do most of the selling.
Client contracts often limit what you can show. That is normal. Anonymised write-ups, process pages and a few named projects with permission can carry a lot of weight. What matters is that the story matches the visitor: a roofer wants to see a trades project, not a software brand.
Many studios depend on referrals and ride a feast-and-famine cycle. Search gives a second, steadier source of owners who already know they need help. It also screens people out: clear packages and a short brief form let weak fits disqualify themselves before they take up a call.
Want to see what we do in SEO for any business? Read our SEO service scope.
For a first look at your site, try the SEO competitor analysis tool. Then check what it finds against your own site and Google Search Console.
Who this SEO is for
groups Customer segments
- person Web design and development studios selling new sites and rebuilds to local firms
- person Branding and promotional agencies that need buyers to see their range
- person Small retainer shops running monthly marketing for service businesses
- person Agencies that rely on referrals and want a steadier flow of discovery calls
psychology What drives their decision
- check_circle Case stories and samples from a business like theirs
- check_circle A plain process and packages with a clear scope
- check_circle Fair, visible pricing signals before the first call
- check_circle Reviews and referrals from past clients they can verify
Worked example: which search goes to which page
Swap in the services or products you really sell. Give each kind of buyer one main page.
| Search target | Buyer intent | Page we build |
|---|---|---|
| SEO agency for SaaS companies | A marketing head wants someone who knows software | One page for your software-company service, with real examples and what you need from the client |
| B2B web design agency | A buyer is comparing firms for a website project | A web design page that lists what you deliver, who does what and examples of past work |
| Your agency name + reviews | A buyer who has shortlisted you checks you out | An about or case study page with feedback from named clients |
| White-label SEO partner | Another agency wants you to do its client work | A separate page, and only if you really offer this. Keep it apart from the page that wins your own clients |
How we deliver SEO
Five steps, from choosing who you want to win to checking it paid off.
1
Positioning and search review
We review your site, the services you sell and the client types that pay you best. We then look at what buyers type when they want an agency like yours, and decide which services and niches deserve their own page. You receive a short plain-English plan.
2
Service and client-type pages
We write or rework pages for web design, branding and marketing, and for the client groups you serve best. Each page names the problem, shows how you work and ends with a clear way to book a discovery call. You review every page before it goes live.
3
Case stories and proof
We turn finished projects into short stories: the starting problem, what you changed and what the client saw afterwards. Where a contract blocks names, we write anonymised versions. Testimonials and client permissions are collected by you, never invented or bought by us.
4
Profile, listings and directories
We tidy your Business Profile, agency directories and social profiles so your name, offer and contact details match everywhere. If you have an office, the profile reflects it. If you work remotely, we say so and aim at the regions and client types you want.
5
Fixes and monthly review
We fix speed, mobile layout, indexing and broken forms, then track which searches lead to calls and proposals. Each month you get a short written review of what worked, what stalled and which page or story we write next.
search
What Marketing Agencies SEO includes
We help your agency show up when a business searches for the kind of marketing help you sell. Your pages explain what you specialise in, how you work and what you have done, then lead to a first call with the right buyer.
- check_circle Service and client-type page plan
- check_circle Case stories and process page
- check_circle Business Profile and directory cleanup
- check_circle Technical fixes and source tracking
- check_circle Monthly reporting in plain language
What you can expect
- verified Owners find your agency when they search for your services
- verified Pages show your process and packages before the first call
- verified Case stories match the client types you want more of
- verified Weak fits screen themselves out before they book a call
- verified Each discovery call is tied to the search that produced it
- verified Reports follow leads through to proposals and signed retainers
Deliverables you receive
inventory_2 A page plan covering your services and the client types you serve best
inventory_2 New or reworked pages for web design, branding and marketing offers
inventory_2 Short case stories, including anonymised versions where contracts limit names
inventory_2 A packages and process page that helps weak fits screen themselves out
inventory_2 Cleaned-up Business Profile, directory listings and consistent agency details
inventory_2 Monthly plain-English reporting from first search to discovery call and proposal
Technical approach
The mechanics behind SEO for marketing agencies, explained plainly.
Heavy portfolios and speed
Agency sites are full of large images and video, and they load slowly. We compress images, load galleries only when needed and keep the booking button visible on a phone. A fast portfolio shows buyers you can build fast sites for them.
Case story structure
Each story uses a repeatable layout with headings, a short summary and a link to the next step. That helps search engines understand the project and helps owners skim. We also avoid dozens of near-identical project pages that compete with each other.
Lead source in your CRM
Your CRM is the customer record system where you track deals. We make forms and call buttons pass the source into it, along with budget band and service of interest. You can then see which pages led to a signed retainer, not just a visit.
Marketing from $500 USD a month
Month to month, no commitment. One fee covers the pages, the search and ad work and the tracking. Ad spend is separate and stays in your own accounts.
Starting at
$500 USD per month
Free to cancel with 1 month's notice. Tell us what you sell and where. We come back with what the first month would fix.
Get a Free AuditWhat $500 a month covers
Pages
IncludedPages built around the searches your buyers actually type.
Search and ads
IncludedSearch and ads aimed at people ready to enquire.
Tracking
IncludedCalls, forms and bookings tagged to the search, ad or page behind them.
What to expect from SEO
Agency search is competitive and builds slowly. Early work fixes the basics, and later work builds a library of pages and stories that keep earning calls.
Days 1 to 14
We review your site, profile and tracking, fix anything that blocks a buyer from booking a call and agree the page plan with you. You also see which client types we suggest leading with.
Weeks 3 to 8
Priority service and client-type pages go live, along with your first case stories and a clear packages page. Tracking is tested end to end so each discovery call can be traced to a source.
Months 3 to 6 and beyond
Visibility grows as pages mature and proof builds up. We refine the work against discovery calls, proposals and signed retainers. We do not promise rankings, and results depend on competition and your capacity.
Other Marketing Agencies marketing services
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Our team
The same people on the audit and on the work
Martin writes every audit and takes the first call. The same team stays on the account. 160+ businesses since 2010.
Yoana
Social and app development
Shapes social strategy and builds practical app experiences that turn attention into action.
Mike
SEO
Owns technical, local and content SEO so the right buyers find you when demand is highest.
Robert
Paid media
Plans and manages paid search and social campaigns around qualified leads.
Elmer
Analytics
Connects tracking, attribution and reporting so decisions are based on revenue-quality data.
Dino
Design
Creates clear brand and conversion-focused design across landing pages, campaigns and product experiences.
Certified and experienced
Certified where it matters. Accountable for the outcome.
Verified platform knowledge, 25+ years of hands-on experience, and an operating track record since 2010.
Google AdsCertified
✓Google AnalyticsCertified
✓Google Tag ManagerCertified
✓Operating since 2010Proven experience
✓Frequently Asked Questions
How long before a marketing agency sees results from SEO? expand_more
Search builds over months, not days, even for marketing agencies with strong work. Early weeks fix the basics and put key pages live, and visibility grows as those pages and your case stories mature. We report calls and proposals along the way and do not guarantee rankings.
Which pages matter most for a small marketing agency? expand_more
For a small marketing agency, usually a page for each core service, a page for each client type you serve well, a packages and process page and a few case stories. Together they answer what buyers ask before a call. We start with the ones closest to your best-paying work.
Can you build a case story when the client is under an NDA? expand_more
Yes. We write the problem, the approach and the change in plain terms without naming the client or showing identifying details. You decide how much is shared, and the client agrees before anything goes live.
Should an agency list prices on the site? expand_more
You do not have to post exact prices, but a starting range or clear package scope helps. It pulls in owners who can afford the work and lets others rule themselves out. You set the numbers, and we shape the page around them.
Do remote marketing agencies still need local SEO? expand_more
If clients meet you in person or search for an agency near them, yes. If you work remotely, we focus on client types and services instead of one place. Either way your profile and listings must say what is true.
How do you track leads from a marketing agency website? expand_more
Forms and call buttons record the page, the search source and the details a buyer gives, such as budget and timeline. That information goes into your CRM. You can then see which pages produce proposals for your marketing work, not only visits.
Will writing about my best clients turn away other work? expand_more
A page for a specific client type does not stop other marketing buyers from contacting you. It makes the right buyers feel understood, and a general services page remains for everyone else. We usually lead with the work that already pays you best.
Ready to get more from Marketing Agencies SEO?
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