Analytics for Waterproofing Contractors in Singapore

A waterproofing result is often a worried phone call. Someone sees a brown stain spreading across a bedroom ceiling, a white crust on a basement wall or water on the floor below a balcony. They want to know where the water comes from before they know what to ask for. Those calls and the photos that follow are the events we measure.

Urgency varies by job type. A leak under a bathroom floor is a drip that grows daily, while a planned membrane before tiling is a calm booking weeks away. If both are lumped together, you cannot see which ads bring emergencies and which bring the planned work builders and tilers schedule. We tag each request.

Builders and tilers are a second audience. They ring about membrane systems, curing times and whether your paperwork will satisfy an inspector. They rarely fill forms and often call from a site. Their calls need their own number and label so you can tell what share of work comes from trade partners.

Many leaks reach you by referral from plumbers, insurers and building managers, and those cannot be traced to a click. We add a source question to every intake and give referrers their own tag. The report then shows partner work beside advertising results, with plain notes on what the numbers cannot see.