SG Blog

Event Tracking in Singapore

1 article in Event Tracking.

Event tracking records the specific actions visitors take on your site, such as tapping a phone number, sending a form or opening a chat. Without it, you only see page views. With it, you can tell which ads and pages lead to a booked job.

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Event tracking from click to booked job in Singapore
Event Tracking

Event tracking from click to booked job in Singapore

A Singapore GTM playbook for website event tracking: one data layer, WhatsApp and form events, and conversions that match booked jobs in SGD.

Sep 15, 2026 Read article arrow_forward

What you will find in Event Tracking

The posts here explain how to plan events, build them in Tag Manager and keep them working after a redesign. HeyLead sets up tracking from the click to the booking, tests each event and documents it so future site changes do not break your data.

Choosing events to track

Decide which clicks, forms and calls deserve a tag, and which are clutter that makes reports harder to read.

Following click to booking

See how to connect an ad click to a booked job so you can judge campaigns by outcomes, not visits.

Surviving site changes

Learn how to name and document events so a redesign or new plugin does not quietly erase your data.

Common questions

What counts as an event? expand_more
An event is any action you choose to record, such as a button click, a form send or a call tap. Pick the ones that show real interest in your service.
How do I track phone calls from my website? expand_more
You can record taps on a phone number and, with extra tools, count actual calls from ads or pages. Both give a clearer picture than page views alone.
Why does tracking break after a redesign? expand_more
New pages often change button names, form code or page addresses that tags depend on. Keeping a written list of events and retesting after launch catches this early.
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