When it comes to optimizing your website, images play a crucial role. Not only do they enhance the aesthetics of your webpage, but they also provide additional context about your content. Images can also be used to build links, which can significantly boost your website’s search engine optimization (SEO) efforts. In this blog, we’ll be exploring three simple and actionable ways to use images to improve your link building strategy.
Image Submission Directories
One of the most straightforward ways to build links with images is to submit your images to image submission directories. Image submission directories are websites that let you upload images that can then be used by others. By submitting your images to these sites, you not only get more visibility for them, but you can also include a backlink to your website.
Some popular image submission directories include Flickr, Imgur, and Getty Images. When you submit your images, make sure to include a keyword-rich description and relevant tags. This will make it easier for search engines to find your images and ultimately drive more traffic to your website.
Here’s an example from Flickr where a user has submitted an image with a backlink to their website. Add site name here
Infographics
Infographics are a great way to build links and drive traffic to your website. Infographics are visually appealing representations of data or information that make it easy to understand complex concepts. They’re also easily shareable, making them an excellent option for link building.
To create an effective infographic, start by researching a topic that’s relevant to your industry. Use data and statistics to support your claims and create visual representations of that data. Once your infographic is complete, share it on social media, and submit it to infographic submission directories. Some popular infographic submission directories include Visual.ly and Submit Infographics.
Here’s an example of an infographic from Visual.ly that has been shared on social media. Add site name here
Guest Posting
Guest posting is an effective way to get high-quality backlinks to your website. By guest posting on other websites, you not only get exposure to a broader audience, but you can also include a backlink to your website in your author bio. What many don’t know is that including images in your guest posts can also help boost your SEO efforts.
When submitting a guest post, make sure to include relevant images that support your content. This not only makes your post more visually appealing, but it can also improve your chances of getting published. Websites are more likely to accept guest posts that are well-written, research-backed, and visually appealing.
Here’s an example of a guest post from a photography website that includes relevant images. Add site name here
Conclusion
Images can be a powerful tool in your link building strategy. By submitting your images to directories, creating infographics, and including images in your guest posts, you can improve your website’s SEO efforts and drive more traffic to your website. Start implementing these simple and actionable tips today, and watch your website climb the search engine rankings.