Aha! Unlock the Secrets of A/B Testing: When and Why to Run an Experiment!
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By
admin - In A/B Testing Analytics
A/B testing, also known as split-testing, is the process of comparing two variations of a web page or a product feature to determine which one performs better. It’s essential for any business looking to optimize their user experience, maximize conversions, and increase customer satisfaction. But how does A/B testing work, and when should you run […]
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The Best Google Analytics Alternatives for 2023
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By
admin
- In Analytics
Google Analytics has long been the go-to tool for website owners seeking real-time insights into their website performance. However, there are now a plethora of other options available on the market, each offering its own unique features and benefits. In this article, we’ll be exploring the best Google Analytics alternatives for 2023, and how they […]
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How to transition from Google Universal Analytics to GA4
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By
admin
- In Analytics
Introduction Google Analytics 4 is replacing Universal Analytics. This is a change that will give you access to new features, more data and better insights. The transition isn’t mandatory and if you don’t want to move, no problem! Google will give you the option of staying with Universal Analytics for now. But if you’re ready […]
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